NEON GENESIS TOKYO株式会社ネオンジェネシス東京
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About

Helping good products reach the right buyers in Japan.

Japan is a market with high expectations for quality, where business is built on trust over time. We do more than draw up a strategy: we reach out, create meetings, and stay with you through contracts and repeat business.

What we stand for

  • Committed to resultsWe want to be judged on meetings and closed deals, not on activity.
  • Japanese business practiceWe shape every proposal around the information, steps and quality standards Japanese buyers expect.
  • Honest, neutral adviceWe tell you the facts you need to decide, including market and regulatory challenges.
Services

What we do

Four practice areas that work together, from launching in Japan to scaling up.

01

B2B Sales Outsourcing

We run the full B2B sales process for you, from strategy to meetings and closing.

  • Target definition and lead lists
  • Outreach by email, phone, visits and trade shows
  • Meeting setup, attendance and proposal materials
  • Support through quotes, negotiation and contracts
  • Flexible terms, centered on success fees
02

Marketing

We help you be chosen by Japanese buyers and generate qualified leads.

  • Market research: competitors, price ranges, demand
  • Japanese localization of catalogs, materials and websites
  • Trade show planning and on-site support
  • Lead generation with web ads, SEO and social media
  • Awareness through industry media and associations
03

Consulting

We design your entry strategy and sales structure for Japan.

  • Entry strategy and target market selection
  • Channel design: distributors, wholesale, direct, e-commerce
  • Pricing and trade terms
  • Regulatory and certification planning, with specialist partners
  • Setting up and running a sales organization
04

M&A and Partnership Advisory

We support business alliances, capital partnerships and M&A between Japanese and overseas companies.

  • Clarifying objectives and strategy
  • Searching for candidates and no-name approaches
  • Arranging top-level meetings and coordinating negotiations
  • Due diligence and contracts with lawyers and accountants
  • Post-deal integration and launch of collaboration
For Overseas Manufacturers

You want to sell in Japan, but have no team here.

Many manufacturers from China and elsewhere hit the same wall. As your Japanese sales partner, we get over it together.

  • You exhibited at a Japanese trade show, but the leads went nowhere
  • No one handles inquiries, quotes and contracts in Japanese
  • You are unsure what materials and quality levels Japanese buyers expect
  • You cannot yet afford sales staff in Japan
Your sales desk in JapanWe handle inquiries, quotes, contracts and follow-up in Japanese.
Success-fee sales networkWorking with B2B sales agencies, we reach retailers, contractors, manufacturers and more.
Regulatory checksWe map out what is needed in advance, such as PSE (electrical safety) or radio certification.
Sales materials for JapanWe adapt your catalogs and proposals to Japanese business practice.

How we work

  1. Online meetingWe learn about your products and goals in Japan.
  2. Quick market checkWe review competitors, price ranges and regulations.
  3. Agree on termsWe set commission and exclusivity, and sign.
  4. Test salesWe test the response in selected channels.
  5. Full launchWe expand channels based on results.
Company

Company profile

CompanyNeon Genesis Tokyo, Inc.
Japanese name株式会社ネオンジェネシス東京
Address6-1-12 Shimouma, Setagaya-ku, Tokyo 154-0002, Japan
RepresentativeGUO CHAN, Representative Director
CapitalJPY 10 million
BusinessB2B sales outsourcing / Marketing / Consulting / M&A and partnership advisory
Contactinfo@neongenesistokyo.com
Contact

Contact us

Consultations and quotes are free. Please email us your company name, contact person and what you would like to discuss. We work in Japanese, English and Chinese.

info@neongenesistokyo.com
We reply within two business days.
Send an email